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MEDICAL PRACTICE MARKETING FOR MULTI-PROVIDER GROUPS

A group with many providers and locations has a listing problem before it has a traffic problem. When a patient searches a name or a specialty, we keep every provider and location accurate, build pages by service line, and report new patients by location.

PROVIDER AND
LOCATION PROFILES
SERVICE-LINE
PAGE STRUCTURE
REPORTING
BY LOCATION

// WHY GROUP PRACTICES NEED A DIFFERENT SETUP

Profiles That Outlive the People

Providers leave and new ones join, but their Google profiles and payer directory entries stay behind. A departed provider still listed with your phone number sends patients to the wrong door, and a new provider with no profile is invisible.

Specialties That Compete for the Same Page

When cardiology, primary care, and orthopedics share one services page, none of them ranks well for what patients search. Each service line needs its own page, with links to its providers and its locations.

A Health System With a Marketing Team

A hospital network can outspend a group on advertising. A group's advantage is accurate local detail, correct hours, and fast booking, and those depend on clean data across every provider and location.

Calls That Do Not Say Which Location or Provider

A call to a central number often cannot be traced to a location or a provider. We set up call tracking by location and check each scheduling path, so reports show where new patients came from.

// HOW WE RUN A GROUP ENGAGEMENT

Profile and Location Governance

We build a master list of providers and locations, then set up a change process for joins, departures, and moves, so the group tells us once and every listing is corrected.

Service-Line Page Structure

We map which specialty has its own page and which share one, then write the missing pages. Your group's own clinical reviewer approves each page before it goes live.

Reporting by Location and Service Line

We report new-patient calls and booked visits by location and service line, and review the report with your administrator each month.

// WHO THIS PAGE IS FOR

This page serves groups with many providers, several locations, or several specialties. Independent and smaller practices should start on the healthcare marketing page, which covers new-patient flow for a single office.

Groups usually need more governance than traffic. Our local SEO and web design work gives every provider and location one accurate listing and every service line one clear page.

Find Out Which Providers and Locations Are Listed Wrong

A free audit of your group's listings, page structure, and call paths, with a fix list you can use with or without us.

AUDIT MY PROVIDER LISTINGS →